2024 TRENDS: The Future of Wellness

By Sara Jones, for Spa & Wellness MexiCaribe

Nancy Davis welcomed the gathering of industry leaders, trend writers and media to the event, announcing that a new report will be released, the Global Wellness Economy Country Rankings.

Susie Ellis spoke about the momentum for wellness she sees at the moment, with the wellness market growing to 8.5 trillion by 2027 globally.

Ophelia Yeung clarified the GWS’s definition of wellness and the scope of their research. The top 5 countries account for 59% of the wellness economy.

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2023 TRENDS: The Future of Wellness


Wellness + Gathering: Wellness Comes for the Loneliness Epidemic

Beth McGroarty

Our social relationships are critical to our wellness and happiness, products for ‘me-time’ and digital wellness are giving way to engagement opportunities. “We are moving from solo to social…”, membership models where programming for group bonding is the focus. Lonely, remote work is not helping, people need places to be and the younger generation is ditching bars and booze. The psychedelics market is about to explode, friendship apps are replacing dating apps, creating curated dinner parties and group walks, etc. Social interaction is also impacting medicine, allowing patients with the same conditions to compare symptoms and outcomes. Social connection is the biggest missing pillar of health.

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The Global Wellness Summit annual trends report: The Future of Wellness 2022

1) Dirt-y Wellness

Soil is our planet’s most extraordinary ecosystem, a living microbial stew that for millions of years cycled nutrients to plants and captured atmospheric carbon. For 99% of human evolution, people lived with soil, as foragers and farmers. Our current lack of soil exposure and contact with its bacterial and fungal richness impacts everything from immune to mental health.

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Global Wellness Summit: The Future of Wellness 2021

The Global Wellness Summit (GWS) today released its top nine wellness trends for 2021, the new directions that the organization believes will have the most meaningful impact on the multitrillion global wellness industry. The trends were presented at a virtual press event attended by thousands worldwide.

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