2024 TRENDS: The Future of Wellness

By Sara Jones, for Spa & Wellness MexiCaribe

Nancy Davis welcomed the gathering of industry leaders, trend writers and media to the event, announcing that a new report will be released, the Global Wellness Economy Country Rankings.

Susie Ellis spoke about the momentum for wellness she sees at the moment, with the wellness market growing to 8.5 trillion by 2027 globally.

Ophelia Yeung clarified the GWS’s definition of wellness and the scope of their research. The top 5 countries account for 59% of the wellness economy.

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